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What is DICE Framework and How to Implement it

What is DICE Framework and How to Implement it
Sam Saltis
February 25, 2025 - (5 min read)

Platform Strategies

Every business faces change in different aspects of its operations. Making sure these changes always result in a successful transition or implementation is the hard part. That is where the DICE framework comes into play. 

Whether it's launching a new product, streamlining operations, or shifting to a digital-first strategy, having the right method to manage change is crucial. Shockingly, up to 70% of change initiatives fail to deliver. So let's not be one of those.  

The DICE framework is a proven tool from the Boston Consulting Group and it steps in to boost your odds of success. Here’s how it can transform your business, why it’s worth implementing, and how Core dna brings it to life for you.

What Is the DICE Framework?

First things first, what does DICE stand for? 

DICE stands for Duration, Integrity, Commitment, and Effort. This are the four critical factors that determine whether your change project will soar or stumble.

Developed by the Boston Consulting Group after analyzing thousands of initiatives, DICE isn’t just a catchy acronym—it’s a battle-tested formula rooted in decades of research. It predicts success by breaking down complex projects into manageable, measurable pieces.

Think of it as a scorecard for your change ambitions. By assigning a numeric value to each factor, DICE delivers an objective snapshot of your initiative’s health. 

A low score signals smooth sailing; a higher one warns of storms ahead. This clarity lets you spot risks early, adjust your approach, and keep your project on track—whether you’re rolling out new tech, shaking up processes, or chasing bold growth. It’s not about guesswork; it’s about giving you the tools to win.

Breaking Down the DICE Components

Let's break down each component to truly understand their role in this method and how to choose the score. 

  • Duration: How Long Will It Take?
     This measures project length or time between milestones. Short, focused timelines with regular check-ins keep momentum alive; long gaps invite drift.
     Example: A six-month CMS migration stays sharp with monthly reviews, while a vague two-year plan risks losing steam.

  •  Integrity: Can Your Team Deliver?
     This assesses your team’s capability—do they have the skills and leadership to succeed?
     Example: A seasoned crew can roll out a new platform seamlessly, but an unprepared team needs support to shine.

  • Commitment: Are Stakeholders On Board?
     This gauges buy-in from leaders (visible support) and staff (daily effort). Both are non-negotiable for success.
     Example: If execs champion a customer portal and employees embrace it, adoption soars—half-hearted support sinks it.

  •  Effort: Is the Workload Realistic?
     This looks at extra work demanded—over 10% beyond normal duties can strain teams.
     Example: Adding a feature is smooth at 5% extra effort; piling it onto a full plate spells burnout. 

Understanding the DICE Formula

The magic of DICE lies in its formula: DICE Score = D + (2 × I) + (2 × C1) + C2 + E. Each factor—Duration (D), Integrity (I), Commitment from senior leaders (C1), Commitment from employees (C2), and Effort (E)—is scored from 1 (best) to 4 (worst). The formula doubles the weight of Integrity and senior-level Commitment, reflecting their outsized impact on success. The result? A score between 7 and 28 that predicts your project’s fate:

  • 7-14 (Win Zone): You’re set for success—green light ahead.
  • 14-17 (Worry Zone): Risks are creeping in—time to tweak your plan.
  • Over 17 (Woe Zone): Red flags abound—major adjustments are needed.

This isn’t just math; it’s a lens to see your project clearly. At Core dna, we use this formula to assess initiatives like your platform onboarding. A low score means we’re delivering fast, with a skilled team, full buy-in, and minimal strain—a recipe for your win.

If you are curious about your own projects. Head to here for a DICE Calculator and see if you are set for success or if adjustments are needed. 

The DICE Formula
The DICE Formula

How DICE Powers Your Business

Using the DICE method before the start of each project allows you to understand the needs and obstacles that may occur during such project. It is an excellent tool for change management to be able to focus on areas of improvements and help each project be successful. 

  1. Clarity on What Matters
     DICE cuts through the noise, focusing on measurable elements—timeline, team readiness, buy-in, workload. This keeps everyone aligned, dodging vague goals for real progress.
  2.  Better Decision-Making
     A numeric DICE score flags trouble spots early—low means go, high means adjust. This data-driven edge lets you reallocate resources or tweak plans with confidence.
  3.  Improved Team Performance
     Spot gaps in skills or commitment? DICE highlights them, so you can train, communicate, or rally your team into a powerhouse ready to execute.

  4. Faster Wins, Fewer Headaches
     Tight timelines and manageable effort deliver results fast without exhausting your people. Regular check-ins prevent drift; balanced loads keep morale high.

Implementing the DICE Framework at Core dna

At Core dna, we’re always looking for ways to enhance your experience and ensure the success of our partnership. That’s why we’re excited to integrate the DICE framework into our strategy—tailoring it to our container-based platform, structured workflows, and Stripe-powered solutions. Here’s how we make DICE work for you:

  • Quick Onboarding: Inside our containerized architecture, we prioritize rapid implementation—minimizing the time from onboarding to full platform utilization. With DICE’s focus on Duration, we keep your setup short and sharp, delivering value fast.

  • Proven Success: Leveraging our experience and successful case studies, we ensure platform reliability and performance you can trust. DICE’s Integrity factor guides us to deploy skilled teams who’ve done this before, giving you confidence in every step.

  • Strong Commitment: Our leadership and support teams are fully invested in your success. From day one, we align with DICE’s Commitment principle—engaging your team with clear goals and unwavering support to keep motivation high throughout adoption.

  • Effortless Integration: Built for ease of use, our platform—complete with Stripe for seamless payments—reduces the effort your team needs to invest. DICE’s Effort focus drives us to offer dedicated support and automation features, blending our tools into your workflows with minimal friction.

Best Use Cases for DICE Framework

As seen before, the DICE method is an approach that encourages action by highlighting the areas of improvement for each project and change. While every industry can benefit from such approach these are the areas where it can have the highest impact. 

  • Tech Transformations: Migrating to a headless CMS? DICE ensures your team’s ready, timelines are tight, and leaders back the shift—think a smooth three-month win.

  • Process Overhauls: Streamlining workflows? DICE balances workloads and secures buy-in for lasting change.

  • Growth Initiatives: Launching a product? DICE keeps efforts focused and milestones clear for a confident rollout.

  • Cultural Shifts: Rolling out remote work? DICE gauges support upfront, ensuring the change sticks.

Why Implement DICE?

Failed project are great! Said no one ever. When going through a change within any organization, putting all the odds on your side for the best possible outcome should be mandatory. 

This is what the DICE framework offers. An evaluation of the project's success rate while pinpointing the areas of improvements. For us DICE is a no brainer because:

  • It’s Proven: Built on decades of research, DICE has turned risky projects into victories for thousands of companies.

  • It’s Simple: No PhD required—just ask the right questions and act on the answers.

  • It Saves Headaches: Catch issues early, avoid flops, and keep your team energized.

  •  It Builds Confidence: With risks managed, you can chase bold moves with certainty.

Why Implement DICE?

Change doesn’t have to be a roll of the dice. Whether you’re revamping your tech stack, rethinking customer experiences, or scaling operations, the DICE framework offers a roadmap to success. 

Start with your next project: How long? Who’s ready? Who’s in? How much? The answers could redefine your business. 

Sam Saltis
Sam Saltis

Sam Saltis is the founder and CEO of Core dna, a digital experience platform (DXP) that helps digital teams build and optimize complex, dynamic websites with less code than ever before. Sam has more than 30 years’ experience building technology solutions for various industries and sectors, such as government, business and tourism. 

He leads a team of technology experts who share his vision of empowering clients to harness the Internet to scale their businesses and enhance their relationships.

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